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What is Match Funding?

Understanding match funding, in-kind contributions and how to calculate the value of support for your funding applications.

Understanding Match Funding

A number of funders do not provide the full amount of funding needed for a project or activity and instead ask organisations to contribute towards the total cost.

Each funder has different requirements. For example, Trusthouse Charitable Foundation may fund up to 50% of salary costs.

Cash Match Funding

Some funders only accept cash contributions as match funding. This may need to come from:

  • Your enterprise income
  • Social investment
  • Another grant or funding source

Find out more: What is Match Funding and How it Can Double Your Money | Good Finance

Types of Match Funding

In-kind contributions are non-cash contributions that still have a financial value.

Examples include:

  • People’s time — volunteer hours, management time and staff support.
  • Running costs — use of buildings or spaces where activities take place.
  • Equipment and materials — such as computers, tools or kitchen equipment.
  • Building materials — donated goods or construction materials for projects.

Calculating In-Kind Match Funding

Calculating match funding can sometimes feel complicated, but these steps may help.

People’s Time & Services

Calculate the hourly value of volunteer or staff time based on the type of work being completed.

For example, office support could be valued at an hourly rate plus National Insurance and pension contributions.

Running Costs

Work out the cost of running the space where your activity takes place. Use utility bills, accounts or cashflow forecasts to help calculate costs.

Goods & Materials

If materials or equipment are donated to support your project, calculate their approximate financial value.